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  Darrell Sano Advanced Product Design   Oakland, California   Tel 510.414.2209  
               
               
               
  Work Experience UI Design Consultant
September 2002 - Present

Clients include:

Ruckus Network
Product design for a digital media platform for the college student market. Advanced conceptual model design, prototype, and wire frame documentation. Service includes advanced social community concepts.

SNOCAP
Digital Rights management system for missing masters. 5 month project including concept design, iterative interface designs, prototyping, HTML production, delivery of final specifications, identity work including logo, business systems.

Digital Innovations
Neuros MP3 player. Design audit and evaluation for Neuros MP3 Player and Neuros Synchronization Manager from unpacking to daily usage. Delivered design evaluation document.

Echo Networks
For a consumer music download site at major retail outlets, performed a design audit and evaluation for J. River Media Station for possible integration with the service.

Classical Music Archive
Design audit and review, redesign recommendations, delivery of sample designs for site redesign.

Traverse Networks
Design/prototype/production of Web and mobile phone UI for communication management. Concept design, HTML prototypes, advance interface concepts developed in Flash, working with engineers on J2ME mobile phone application

Kanisa
Search & customer support application. Completed on site end user studies at Microsoft with their customer support representatives, worked on product strategy, various redesign projects

Art Director/Interaction Designer, Napster, Inc.
January 2002 - August 2002

-Responsible for the complete redesign of the client software environment
-Introduced standards for developing design specifications, and participated in usability walk through sessions
-Produced interaction work flow diagrams, wireframe and HTML mock ups, clickable prototypes, screen designßs, UI specifications
-Led brainstorm sessions and completed competitive analysis of existing media player services.

Product Design & Usability, ETime Capital
August 2000 – June 2001

-Evaluation and redesign of all web based applications and services for the company
-Developed numerous designs and prototypes for BusinessNow, Electronic Bill Presentment and Payment, Customer Profile and User Administration
-Designed future interfaces, a UI road map for future development
-Initiated on site User Studies and Customer Interviews

Product Design & Usability, myCFO
June 1999 – July 2000

-Responsibilities of applied design across the entire organization
-Design direction for all brand and identity elements, initial end-user interviewing, profiling, research, and information gathering
-Initial interaction design for web based services
-Hired and managed 11 UI designers, helping to established a culture of “good design” early within this startup environment.

Product Design & Usability, Netscape Communications
November 1994 – May 1999

-Hands-on design of numerous web applications and tools for various Fortune 500 companies
-Built, staffed, and managed over 10 UI designers in the DesignCenter, a global design consultancy within Netscape Professional Services
-UI Designs for Bank of America, FedEx, GartnerGroup, MCI, Prudential Healthcare, Kaiser Permanente, Kinkos, Europe Online, SportsLine, among others.

Interface Designer, Sun Microsystems
November 1991 – September 1994

-Member of the Human Factors Engineering group at Sun Microsystems
-UI designs for video collaboration technology, platform user interface design for an enhanced Motif, OpenLook2, and Common Desktop Environment
-Co-authored book “Designing Visual Interfaces: Communication Oriented Techniques”
-UI Designer for the first Sun Microsystems intranet and external corporate World Wide Web sites (1993), and WorldCupUSA94 Web site

Graphic Designer, Chicago
January 1985 - April 1989

-Designed numerous communication design projects, from street banners and posters, to annuals reports and brochures
-Art direction experience with photographers and illustrator
-Experienced in project budgeting and scheduling		  
       
  Education BFA in Graphic Design, University of Hawaii (1982)
-Emphasis in Graphic Design, Photography/Image in Motion, and Art History

MFA in Graphic Design, University of Illinois at Urbana-Champaign (1985)
-Emphasis in computer-based design education and research
-Designed and programmed interactive design education program, a page layout application, and pattern generator for symmetry studies
-Attended courses in Computer Graphics and programming 		 
       
  Publishing “Designing Visual Interfaces: Communication Oriented Techniques” (coauthored with Kevin Mullet) 1995, SunSoft Press / Prentice Hall

“Designing Large Scale Web Sites: A Visual Design Methodology” 1995, John Wiley & Sons

“SunWeb UI Design” (coauthored with Jakob Nielsen), Computer Networks and ISDN Systems

“Building Web Systems” (co-authored with Leon Cho), The Institute of Image Electronics Engineers of Japan

“Design Strategies for Success in the Net Economy: Branding and Identity”, Netscape World Wide Professional Services Business Strategy Series.		  
       
  Lectures and Tutorials MIT X Consortium Technical Conference in Boston

Association for Computing Machinery Conference on Human Factors and Computing Conferences (SIGGCHI) ‘93 (Amsterdam), ‘94 (Boston), ’95 (Denver)

Living Surfaces Conference sponsored by the American Center for Design

American Institute for Graphic Arts Pittsburgh chapter

Web Development '96-Designing Large Scale Web Sites

Invited participant of the American Institute for Graphic Arts Advance for Design Summit, initiative redefining the Designers’ role in the merging of design and technology disciplines		  
   
© 2005 Darrell Sano - Advanced Product Design Email: dsano@sanodesign.com