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As Design Director for the Netscape Design Center, I had the opportunity to re-evaluate and redesign an entire new direction for SportsLine. The work involved competitive analysis, branding and advertising recommendations, screen design, graphic design, and service strategy.

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  While at Sun Microsystems, I had the opportunity of a lifetime for a passionate soccer fan--design the web site for WorldCupUSA94. At that time in '94, there was no Netscape, just Mosaic and rudimentary HTML control. Nevertheless, the design process offered valuable learning experience for the internet, designing a site for the world biggest sporting event.

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© 2005 Darrell Sano - Advanced Product Design Email: dsano@sanodesign.com